Friday 28 June 2013

Assignment 4 Task 2 - screening

How im going to perform audience feedback


To gather audience feedback i am going to be carrying out a post production focus group to find out results for my advert as well as creating a online survey on "survey monkey"


Create your free online surveys with SurveyMonkey , the world's leading questionnaire tool.

    Audience feedback is essential to a successful advert as it provides information such as if the advert is actually enjoyable, if it is annoying and if it gets the required message across. this allows you to change the advert if it is annoying for example otherwise it would put people off the advert they are advertising.

in my surveys im going to be asking these questions;
  1. What product do you think this advert is for?
  2. What does this advert tell you about this game collection?
  3. What do you think is the focus of target audience for this advert?
  4. What would you rate the technical skill of this advert i.e the camerawork and costumes?
  5. What do you like about the advert?
  6. What would you rate this advert out of 10?
What these questions will tell me
1. Will provide information wether or not the advert has been clear enough to portray the product that is advertised.
2. Will provide information wether or not we have been successful in portraying the characters correctly to there respective games.
3. Will provide information if the advert focuses on the audience intended.
4. Provides information wether the advert could of been improved.
5. specifies what was worked best about the advert so if the advert ever got remade it would be known what to focus centralize the advert around.
6. provides a overall success value for the advert. to know if the advert was successful or needs a large amount of change.
By showcasing my advert to students and teachers i get reliable results from technical feedback by teachers and enjoyably feedback from the students, to improve on my screening i would showcase my advert to more people and gather results from the questions from more people.

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